Crowdfunding Farewells — How GoFundMe Helps Families Cover Rising Cremation Costs

Crowdfunding Farewells — How GoFundMe Helps Families Cover Rising Cremation Costs

Published May 2025 • Data sources: NFDA 2024 Cremation & Burial Report; GoFundMe Giving Reports; Reuters Fact-Check; SunLife Cost-of-Dying Survey.

The NFDA reports that the median funeral-with-cremation cost rose from $5,110 in 2016 to $6,500 in 2024. Many families simply can’t cover that outlay. That’s where crowdfunding steps in: GoFundMe’s Memorial & Funeral category now raises over $330 million annually to help relatives afford dignified farewells.

Why Cremation Costs Keep Climbing

Line chart: median cremation cost rose from $5,110 in 2016 to $6,500 in 2024
Figure 1 — Fuel surcharges, labor inflation, and new environmental controls have pushed average cremation fees upward.

Even “direct cremation” (no memorial service) averages between $2,000 and $3,200. Add urns, permits, and a small reception, and costs quickly eclipse $5,000.

GoFundMe by the Numbers

Metric 2019 2021 2024
Total raised$190 M$275 M$330 M
Avg. donation$65$73$81
Avg. campaign goal$8,200$9,600$10,900
Avg. % of goal met71 %76 %79 %

*Compiled from GoFundMe Giving Reports and platform API snapshots.*

Key insight: Memorial fundraisers typically engage 60–80 donors. Small gifts add up—but only if your campaign story reaches a wide audience.

Real-Life Success Stories

  • “Celebrate Don’el Phillips” raised $18,200 in five days after going viral on local news (Local News Channel, April 2024).
  • The LaRoche brothers’ dual memorial surpassed its $25,000 goal by sharing childhood photos and milestone stories (Campaign organizer update, GoFundMe, 2024).
  • UK families used memorial crowdfunding twice as often in 2024 versus 2023 (SunLife Cost-of-Dying Study, 2024).

Launch Your Funeral Fundraiser

Five Tips for Maximum Impact

  1. Lead with the person. A favorite photo plus two heartfelt sentences about their life draws donors in more than a cost breakdown.
  2. Break down expenses. Transparency—show how each $100 covers permits, urns, or reception costs.
  3. Post updates every 48 hours. Regular updates correlate with a 20 % lift in donations.
  4. Ask for shares first. Every social share yields approximately $37 in additional gifts.
  5. Thank publicly. Acknowledging donors by name builds trust and encourages new contributions.

Is Crowdfunding Right for Your Family?

If privacy is paramount, consider funeral-home payment plans or credit-union memorial loans. But when loved ones want to help, a transparent GoFundMe link provides an immediate, heartfelt way to contribute.

Create My Campaign »

This article is informational and not affiliated with GoFundMe Inc. Figures are based on public reports as of May 2025. Review platform terms and local regulations before launching a fundraiser.